WHO WE ARE
Our story is not definite.
Our story is the collective experiences we share.
HU3 is home to the biggest brands for people, made by people! We believe that a great brand does not occur by chance, HU3 is the result of multidisciplinary partnerships and conducive brand cultures; that together make room for consistent innovations in order to help care for one’s self, communities, and loved ones. We aspire to be the brand that is most loved & trusted by consumers.
To become the leader in the FMCG market; by giving access to innovative solutions and top-notch brands to consumers in the Middle East, Africa, and Europe.
Mission
Vision
Create a brand experience that improves people’s quality of life, inspired by innovation and strong relevance to the local markets served, to become the most valued and trusted consumer health & personal care brand.
WHAT WE DO
The true value of innovation lies in its power to help people and communities.
Our experience in the Middle Eastern & African markets is supported by fact-based market analysis; which help us achieve effective product distribution. We ensure our brands’ success by integrating certain parameters, starting from clear brand strategy, value positioning, digital marketing, and shopper solutions; to uplift brand experiences both online and offline.
Explore our brands
Wellness
Oral
Personal
Beauty
WHERE WE ARE
Where we are
With a hub based in Dubai, our product distribution services extend to cover the entirety of the African and Middle Eastern markets, and some markets in Asia that include Turkey, Iran, Pakistan, Uzbekistan, and Azerbaijan.
